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STRATEGIC PLANNING

SEII provides the Strategic Planning services organizations require to succeed now and into the future.  SEII collaborates with organizations  to ensure their events support their strategic goals and objectives.

IDENTIFY WHERE AN ORGANIZATION IS IN ITS CHANGE CYCLE.

STRATEGIC PROCESS DEVELOPMENT

ASSESSMENT OF STRENGTHS, WEAKNESSES, OPPORTUNITIES AND THREATS

ASSESS THE ENVIRONMENT
(INDUSTRY, OTHER INDUSTRIES THAT AFFECT  OUTCOMES, GLOBAL PREDICTIONS, TRENDS, TECHNOLOGY, ECONOMIC, POLITICAL)

IDENTIFICATION - ISSUES FACING THE ORGANIZATION

STRATEGY DEVELOPMENT - ISSUES MANAGEMENT PLAN

DEVELOPMENT OF A VISION FOR THE FUTURE

HOW TO IMPLEMENT, MEASURE AND UPDATE THE STRATEGIC PLAN EFFECTIVELY

 

EVENT DESIGN

It is important to understand that planning events is different than “event design”.   Planning attends to the logistical details required to deliver an event.  Event Design is the “blueprint” which ensures an event is a vital communication and strategic tool for an organization.

Event Design includes:

DISCOVERY AND COLLECTION

SEII needs to understand an organization’s strategic vision.  SEII will review in detail the organization’s strategic objectives and goals, where the organization is at in their execution of their vision as well as current environmental issues. Consultation includes meetings with senior decision makers and departments

MESSAGING STRATEGY DEVELOPMENT

what and how messages will be delivered (includes who, what, where, when and why). The establishment of a detailed event communication strategy which builds on the organizations communications continuum

CONCEPT DESIGN

Development of innovative concepts that support the achievement of their strategic goals and objectives.

STRATEGIC EVENT PLAN

A clear and concise plan so the organization can effectively execute the event design.  Outlining clearly the critical success factors, measurement tools, and implementation plan.

 

Strategic Event Initiatives Inc. (SEII) 

204.804.4277

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